Charging system voltages keep climbing
You’ve seen it, no doubt. Some cars have eyebrow-raising charging strategies with big voltage spikes, but even on “normal” charging systems, charging voltages keep sneaking up. Vehicles have huge electrical draws and the systems that deliver that juice reliably have components like AGM batteries that can take a charge faster than their lead-acid counterparts.
The headlights don’t take kindly to that, though. Halogen headlamps will indeed burn brighter at higher voltage, but they put off a ton of heat doing it, which wastes precious electricity. Further, as anyone who’s overdriven a halogen bulb can tell you, the price for that additional brightness is a massive decrease in lifespan.
Pulsing the DC current powering them regains some life, saves electrical load, reduces heat, and the penalty is almost nil. Halogen lamps have relatively long rise and decay time. Lighting designers can exploit this characteristic to their advantage because it helps “smooth” the effect of pulsed current to the observer.