Car designers have a lot of brain synapses firing. Some designers are driven by the pursuit of beauty, while others are motivated by the pursuit of speed. Giorgetto Giugiaro, Marcello Gandini, and Battista Pininfarina, though responsible for cars that raced, were masters of proportion, flowing curves, sharp angles, and striking aesthetics. Conversely, Adrian Newey, Gordon Murray, and Colin Chapman, though they produced street-legal cars, were schooled in drag coefficients, g-loads, and volumetric efficiency on the track—wrestling over tenths of a second.
Among the race set of designers, Colin Chapman’s approach was unique for his time. Where Formula 1 rival Ferrari employed 12-cylinder engines, Colin Chapman, founder of Lotus Cars, looked beyond the powerplant. His mantra, “Simplify, then add lightness,” didn’t just change the way cars were built. It changed how we think about performance itself.
Chapman was a philosopher of motion. He understood that speed wasn’t just the result of power, but of purpose. Every bolt, beam, and brace in his cars was scrutinized for weight and necessity. If it didn’t serve the driver, it didn’t stay.